I think it’s important that couples have the chance to work with a professional photographer before their wedding day. This gives us the chance to find out what style works best for them, how to react in front of a professional lens (often the best advice is simply ignore me!). It’s also a perfect opportunity to build on the all-important rapport between you and the photographer. Most importantly of all, by having a ‘dry run’ it gives me the chance to create the images that will make you go ‘wow’ on your big day without worrying about which way to look or what you should be doing. That’s why at Jems we include a pre-wedding shoot as standard in all our packages.